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Bihar

Bihar Tourism and Market Policy-2024

  • 23 Sep 2024
  • 2 min read

Why in News?  

Recently, Bihar has approved the Bihar Tourism and Market Policy-2024 to boost tourism infrastructure and market integration in the state, making it a hub for cultural, ecological, and heritage tourism.

Key Points  

  • Objective: 
    • To promote sustainable tourism development in Bihar, enhancing its appeal as a tourist destination. 
    • To boost local economies and create job opportunities through tourism-related activities. 
  • Key Features: 
    • Infrastructural Development: Focus on improving transportation, accommodation, and amenities to support tourists. 
    • Heritage Promotion: Emphasis on showcasing Bihar's rich cultural and historical heritage, including sites like Bodh Gaya, Nalanda, and Rajgir. 
    • Public-Private Partnerships: It promotes private investments in tourism infrastructure and services.  
      • It provides financial support and subsidies for tourism-related businesses and startups. 
  • Marketing and Promotion: 
    • Launch of aggressive marketing campaigns to highlight Bihar’s unique attractions. 
    • Utilization of digital platforms and social media for broader outreach. 
  • Famous Tourist Places in Bihar:  
    • Mahabodhi Temple Complex in Bodhgaya 
    • Vishwa Shanti Stupa in Rajgir 
    • Nalanda, Ancient city of Patliputra 
    • Valmiki Nagar Tiger Reserve in the West Champaran 
    •  
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