WAVES OTT Platform of Prasar Bharati | 22 Nov 2024
Recently, Prasar Bharati launched its OTT (Over-the-Top) platform WAVES, to cater to India’s increasing demand for digital streaming services.
- WAVES:
- It offers a variety of content, including live TV, video on demand, radio streaming, games, and e-commerce via the ONDC network.
- It provides access to 65 live channels, covering genres like infotainment, news, and culture.
- The platform is free to download, with most content available at no cost, while premium features are available through subscription plans.
- It offers a variety of content, including live TV, video on demand, radio streaming, games, and e-commerce via the ONDC network.
- OTT and Its Regulation:
- OTT refers to streaming services delivering content via the internet, bypassing traditional broadcast methods.
- The OTT platforms are regulated by the Ministry of Information and Broadcasting, ensuring content compliance and accountability.
- In 2022, the Central Government introduced the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules 2021 to regulate OTT platforms.
Read More: Over the Top Platform in India