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Swabhav Swachhata Sanskaar Swachhata (4S)

  • 19 Sep 2024
  • 1 min read

Source: PIB

Recently, Swabhav Swachhata Sanskaar Swachhata (4S) 2024 campaign was initiated in New Delhi as the theme of Swachh Bharat Mission (SBM) 2024

  • Under this, the Central Government is aiming for the time-bound and targeted transformation of highly challenging and unsanitary locations.
    • A key highlight of the campaign is the introduction of Cleanliness Target Units (CTUs) which entails the identification and mapping of these units through a dedicated portal.
    • Three Pillars of 4S 2024 Campaign:
      • Swachhata Ki Bhaagidari: Public participation, awareness, and advocacy for Swachh Bharat.
      • Sampoorna Swachhata: Mega cleanliness drives targeting difficult and dirty spots (Cleanliness Target Units).
      • SafaiMitra Suraksha Shivir: Single-window service, safety, and recognition camps for sanitation workers’ welfare and health.
  • Swachh Bharat Mission (SBM): The initiative aspires to engender a transformative shift towards fostering sustainable behavioral change, embedding cleanliness into daily routines, and promoting widespread public participation in upholding a clean and healthy environment.

Read More: Swachh Bharat Mission

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